We go beyond mere fashion production. Our purpose extends to utilizing our collections, collaborations, and runway events as powerful platforms for raising awareness and advocating for a better world. We have plans in the pipeline to expand our sourcing of natural fabrics in 2024. Acknowledging the industry's contradiction with our activism, we are conscious of fashion's disposable nature and its adverse effects on the environment, wildlife, and people. We've been evolving our production methods, but amidst the Climate Crisis, we recognize the urgency to do more. We continuously challenge ourselves to craft products with heightened consideration for both people and the environment, striving to minimize our impact. Our goal is a fashion industry that reflects our values, championing the interests of farmers, artisans, supply chain workers, brand employees, customers, communities, and all life on Earth. While proud of our progress, we acknowledge the journey ahead, committed to making substantial, holistic changes. You can help by buying less clothes, and by not supporting fast fashion. Buy clothing that you love, and take care of it so it lasts. JCB ULTRA does not support fast fashion.